EN

FoodCare group is a family-owned company, founded by Wiesław Włodarski in 1984. Thanks to the constant development of the products portfolio, it is now one of the leaders in the FMCG sector in Poland. FoodCare products are exported to more than 50 countries, the company has 2 factories and employs approx. 900 people.

1984
1984

Wiesław Włodarski set up the Gellwe company, which produces desserts, based on traditional recipes.

1986 - 1989
1986 - 1989

Gellwe gradually expands the range of dessert products adding products such as powdered pastries, toppings, creams, baking additives and spices, gelling additives and other powdery products (cocoa, drinking chocolate, etc.).

1990
1990

Gellwe's expansion into international markets begins.

1997
1997

The company builds a new production plant in Zabierzów, combined with an office.

2002
2002

Modern logistics center is added to the existing production plant.

2003
2003

Spółka decyduje się na poszerzenie asortymentu produktów o napoje energetyzujące i wprowadza na rynek napój TIGER Tiger Energy Drink.

2007
2007

Gellwe successfully introduces a new category in the portfolio, which are unique muesli in the single-serving sachets under the Fitella brand.

2008
2008

The company changes its name to FoodCare.

2010 - 2011
2010 - 2011

FoodCare portfolio is expanded  with new brands of energy drinks (BLACK, N-GINE) and the 4MOVE isotonic drink.

2011
2011

Company gets into the fruit drinks segment, reactivating the iconic brand FRUGO.

2012
2012

Legendary Mike Tyson becomes The Ambassador of the BLACK Energy Drink brand, in April he visits Poland and participates in the advertising campaign of the brand. FRUGO expands its portfolio with two new product categories: ice cream and jellies. The FoodCare Group takes over the BLOW brand, becoming the largest producer of energy drinks in Poland.

2013
2013

The Fitella brand portfolio is expanded by a new product category frozen teas - Fitella Nice Tea. Mike Tyson once again visits Poland, promoting the new BLACK brand campaign - "BLACK JET - The Sky's The Limit".

2015
2015

Jose Mourinho becomes the ambassador of the 4Move brand!

2015
2015

Maryla Rodowicz becomes the ambassador of the Gellwe brand!

2016
2016

Adam Nawałka and Jerzy Dudek become ambassadors of the 4Move brand!

2017
2017

The Black energy drink brand starts a new campaign with stars from the American LFL league.